Fundraising strategy: the Boston Matrix
The Boston Matrix
The Boston Matrix is one of the most popular – and effective – strategic fundraising tools. You can use it to establish how each of your fundraising offerings, or donor clusters, in your current portfolio are contributing to your success.
This download will show you how to get started in assessing the effectiveness of your fundraising offerings.
At =mc we use the Boston Matrix with our customers to help them decided the effectiveness of their current approach.
Click on the links below to find out more.
Downloads
Assess your portfolio with Boston's Matrix
Links
Strategic Planning Tools for Fundraising
How =mc can help with your fundraising strategy
Related items
Fundraising: Balanced scorecard
Fundraising strategy: Ansoff's Matrix
Fundraising strategy: Porter's 5 Forces
Multiple intelligences
Fundraising: Major Donor Prospect Assessment
