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IoF National Convention 2008

Monday 7 - Wednesday 9 July 2008

Hilton London Metropole, Edgware Road, London, W2, United Kingdom

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Join =mc at this year's leading event for fundraisers!

With 7 sessions at the National Convention, =mc will be leading the way for new thinking in fundraising today. Join us as we unveil groundbreaking research on major donor fundraising which will reveal the top 5 myths and much more...

Attend 3 or more sessions to claim a £50 discount on =mc training courses!

Pick up a flyer at the convention for more details or ask an =mc speaker.

=mc session details

Monday 7th - 4.15pm - Buckingham

Achieving high-level results through leadership

Speaker: Julia Bellingham

This workshop introduces you to a practical model of leadership suitable for fundraising managers and directors keen to achieve high-level results. The model is based on =mc’s work with charity managers in the UK and provides a way of approaching and managing challenging situations. The session also includes =mc’s Emotionally Intelligent Leadership analysis instrument – designed to help you understand and adapt your current style and access.

Register online

 

Tuesday 8th - 9.30am - Blenheim

Dispelling the myths - the truth about what really works in major donor fundraising

Speaker: Angela Cluff

Despite the wealth of major donor fundraising training courses, conferences, masterclasses, surgeries etc many charities are struggling to make progress in this essential and growing area of fundraising.

This session explores the reasons why it's so hard despite the huge growth in the market. It also challenges much of the conventional wisdom on what really works in high level major donor fundraising - based on some groundbreaking =mc research with the top UK charities and our experience of running successful major donor programmes in the UK, USA and Australia. In an intensive hour we'll explore how you can really succeed, whatever your cause or organisation.

Register online

 

Tuesday 8th - 9.30am - Buckingham
Building personal credibility in the ask

Speakers: Bernard Ross & Julia Bellingham

Fundraisers have to appear confident, resourceful, and above all, credible - as a custodian of the donor's money or as a champion of their cause. Even the most highly skilled fundraisers feel unsure about how to come across, how to balance passion with objectivity, and how to deal with aggressive questioning.

This session builds on the idea of you as a professional brand. It demonstrates key principles and communications techniques that enable fundraisers to appear consistently credible and trustworthy.

Register online


Tuesday 8th - 11.15am - Blenheim

Driving Change - why don't they all stand up and cheer?

Speaker: Judy Beard

This session will help any senior manager to handle change processes in their organisation, department or team. Based on practical work =mc has done with a range of UK charities including NSPCC to RNLI, we reveal the types of responses to change - from champions to changephobics - and how to deal with them. The session will also explore the role that managers have to play in change processes and how to manage the needs and interests of different stakeholders.

Register online


Weds 9th - 9.30am - Cadogen

Major Gifts - do less, raise more!

Speakers: Ann-Marie Kelly & Andy Taylor (Action for Blind People)

One common problem for organisations aiming to transform their major donor potential is that they have too few resources to do everything. So they lose focus on the action that will really deliver results. This session will explore how you really can do less and raise more - by focusing on the ‘real' right donors and prospects for your cause and organisation. It will draw on examples from =mc's work in the UK and internationally in this area.

Register online

 

Weds 9th - 11.15am - Buckingham

5 ways to make a powerful case for support

Speakers: Bernard Ross & Tim Hunter (NSPCC)

A powerful case for support is at the heart of good fundraising. It demonstrates the need for money and showcases your organisation's ability to meet that need. So it needs to be good. It sounds easy but we all know it's far from! This session is designed to help you frame your organisation's case in a powerful and engaging way. It builds on =mc's recent experience of writing cases in the UK and internationally.

Register online


Register online at the IoF website



testimonial image

We've used the =mc team to help frame and resolve several major strategic issues for us at the Red Cross and the wider networks we're involved in. With them you can be sure of a mixture of clear and critical thinking – plus that essential added extra value of creativity.

Mark Astarita, Head of Fundraising, British Red Cross

As a Fundraising Director I need fast access to top class thinking and I need challenge. And above all I need tools that work and delivers results. My experience with the =mc team is that I got all of that, plus a strong understanding of my organisation and the pressures faced in fundraising.

Jo Swinhoe, Fundraising Director, Alzheimer's Society

Our partnership with =mc over the years has helped the NSPCC drive new initiatives with confidence. They are our trusted counsel and able to make serious and challenging contributions without losing their sense of fun.

Giles Pegram, Director of Fundraising, NSPCC

 

Transforming the performance of not-for-profit organisations