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Strategy

Strategy helps define where you need to focus in order to be successful. Our customers ask us to help identify where they should focus their energies, resources and finance.

We're also asked to help assess and analyse internal and external drivers, and identify the strengths and limitations of an organisation.

We have developed a unique set of strategy development tools to help create a realistic and purposeful direction for your organisation.

How we help

  • Defining or redefining vision, mission, values and competencies
  • Introducing analysis tools that help define drivers and aims
  • Consulting, coaching and training in development of strategies at organisational, department or team level
  • Using the balanced scorecard to map strategy and define metrics for implementing and monitoring strategy

The =mc approach

We work closely with our customers to achieve agreed outcomes. This ensures that strategic decisions are shared and agreed. We can conduct a wide range of activities, including:

  • Reviewing existing plans
  • Conducting benchmarking research against selected competitors and/or sector leaders
  • Facilitating strategy development workshops
  • Coaching senior managers in the creation, development, communication, implementation and evaluation of strategies

Our customers

We've helped a range of organisations in the UK charity, INGO, and public sectors develop and implement strategy. For example:

  • For Capability Scotland, we conducted an extensive consultation of staff, users and stakeholders to help develop a new visionary direction for the organisation

  • As part of the strategic process we helped CAFOD develop and communicate its strategy using a web-based balanced scorecard

  • We are working with the senior team at the International HIV/AIDS Alliance to develop a new organisational strategy, and to cascade this down to country level

Case study

Download customer case study: rethinking strategy at UNICEF


Contact us

For more information contact Judy Beard, Principal Management Consultant.

 

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At UNICEF we put children and their needs at the centre of all our work. =mc helped bring that vision and mission into the heart of our planning.

Anita Tiessen
Deputy Executive Director, UNICEF UK

Transforming the performance of not-for-profit organisations