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Gift Aid

The Management Centre

Once again charities are being accused of irresponsible behaviour towards vulnerable donors. What should we be doing to avoid this?

In this blog, =mc Fundraising expert Angela Cluff discusses the impact of the recent Olive Cooke story on charities and non-profits. Discover (or remind yourself) what works, what doesn’t, and what’s best for your donors… Whatever the truth of the circumstances behind the sad death of Olive Cooke it raises serious issues for leaders in fundraising […]

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