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arts fundraising

identifiable victim

Identifiable Victims – ignoring the BIG stuff

Bernard Ross, =mc Director and co-author of the best-selling book Change for Good – using behavioural economics for a better world blogs about why the ‘identifiable victims’ principle is important to fundraisers. Maybe like me you were in one sense glad to see the attention the Thai boys trapped in the cave got. And at […]

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NAFS Webinar 2017

19 years after NAFS – is the learning still useful?

In this guest blog, National Arts Fundraising School alumna Fiona Mason, now a freelance writer, arts consultant and Development Manager for Pacitti Company, shares her story since attending the School. It’s a bright, crisp November day in 1998 when I arrive at the country house hotel outside Bath, Gloucestershire, for the National Arts Fundraising School […]

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Platform-Shoes

Stop ‘asking donors for money’ right now!

=mc Director Bernard Ross bucks against the latest fundraising trend… and with good reason. Sometimes I feel like I’ve been transported back into the arts and culture world of the 1970s. To be honest it’s not all bad. I mean I could live with the bad hair, the purple nylon velour loon pants, and even […]

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Crowdfunding

Crowdfunding, Gift Horses and their Dental Work

I was recently sent an interesting report on crowdfunding by a participant on the National Arts Fundraising School – and specifically a scheme that’s been successfully run in Plymouth. At first the results look really impressive – and the follow up up report reinforces this. But after an interesting debate at the school I decided […]

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Caroline Notman St. Aloysius

Fundraising Adventures – Arts to Education

Guest blog: Caroline Notman, Director of Development & Alumni Relations, St. Aloysius’ College The National Arts Fundraising School will be in it’s 30th year come 2018, having trained over 1,300 fundraisers helping them to raise £300M+ for their organisations. One of the most rewarding parts of running the School is hearing from past Alumni, how […]

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Legacy Foresight

Legacies: an untapped income stream for UK arts organisations?

In this guest blog, Meg Abdy, Director at Legacy Foresight shares insights on legacy fundraising for arts organisations.  Legacy Foresight and Arts Quarter LLP recently teamed up to research legacy fundraising in the UK arts community, building on previous surveys in 2010 and 2012. We looked to explore current levels of investment in legacy fundraising – both […]

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Cinema For All

A journey through film and fundraising

This guest blog is written by National Arts Fundraising School Alumna Deborah Parker, Chief Executive Officer at Cinema For All. We caught up with Deborah at a recent Alumni event and asked her to share her story since attending the School seven years ago: In 2009 I was working for one of the old Regional Screen Agencies in Manchester […]

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The Management Centre

Where to focus in arts fundraising: Start, Stop, Consider

Last month 29 arts and culture fundraisers came together for the intensive, immersive – and hugely enjoyable – experience that is the National Arts Fundraising School. Three days into the 6-day programme, we asked them to reflect on three clusters of action: things they wanted to start doing things they wanted to stop doing things they wanted to consider further We’ve […]

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behavioural economics websites

10 ways to increase donations through your website

Behavioural Economics is changing our understanding of how people make decisions. While we like to think we are rationale, considered beings, the majority of our daily decisions are made quickly and often irrationally. This has huge implications for us as fundraisers, not least in the way we engage with donors making ‘impulse’ or ‘spur of the […]

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coffee & macaroon

Behavioural Economics in fundraising: Time to get on board?

=mc director Bernard Ross and Omar Mahmoud Chief of Market Intelligence, UNICEF International presented a session at the National Fundraising Convention on behavioural economics. Below Omar Mahmoud suggests some of the issues they talked about. Based around their forthcoming book Change for Good, Using Behavioural Economics for a Better World. Behavioural economics – why it’s time for […]

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Multiple Intelligences

Multiple intelligences

Some of the most interesting psychological work carried out in the last five to ten years has focused on the issue of so-called multiple intelligences. The basic idea, developed by Harvard-based psychologist Howard Gardner, is simple. We all have access to a number of different ways of processing information, which Gardner has called intelligences. This […]

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